October – Breast cancer awareness month. This is the month that we raise awareness about this horrible disease that has taken so many of our loved ones, providing education on breast cancer symptoms and treatment – EARLY DETECTION, recognized symptom of breast cancer is the key for greater survival rates.
Social Media efforts to bring awareness to breast cancer
At any given time, there is some sort of Facebook game or meme going viral, so why not one for breast cancer awareness?
What makes memes and games so popular on Facebook? Are they really that entertaining? Most memes that are shared on the internet are intended to make people laugh, Nowadays, people love to laugh about something together, which is why these memes are popular. They are active and connective
Although, these memes are funny, entertaining and will make you laugh, they are not intended for every event or cause. Spreading the word of breast cancer is to educate people on the disease in hopes of reducing the fatality rate through early detection and awareness – You have to admit, that there isn’t much education being shared in a meme that showcase breasts or a game to entice sexual thoughts by revealing what color bra someone is wearing or the “like it” game. Is this is really meant to bring awareness? How much education in breast cancer is being received from a funny meme referencing breasts or a tasteless game that has gone viral? Are these memes really raising any funds towards the cause and prevention? ” Facebook meme was a flirty trend that somehow was meant to “raise awareness for breast cancer,” – I think not!
User mobilization in social media is intended to entice participation for a specific cause. The comical Facebook memes and games have fell short of this message being delivered. When using social media to mobilize the users to advocate for a cause, such as breast cancer, posting content that is personal and conversational is helpful in spreading the word and TRUE authenticity and awareness.
Linking breast cancer awareness into real life situations, will help to spread the word. When thinking about breast cancer, most of lose site that this disease also effects men. Although, it rare, Any man can develop breast cancer, but it is most common among men who are 60 to 70 years old. About 1 percent of all breast cancers occur in men. About 2,000 men are diagnosed with breast cancer each year.
No matter the cause, social media presents an opportunity for the success of cyberactivism and mobilization – when presented with authenticity social media creates participation opportunities—such as boosting protest turnout or supporting fundraising campaigns.
A Change Is Needed!!! 