Future Implications

Social media plays an important role in a company’s marketing campaign, this is how businesses find and communicate with their audiences. However, a company must keep their audience engaged. With social media ever changing and moving at leaps and bounds….hang on tight or lose your audience! While social media is continuously evolving, so does theContinue reading “Future Implications”

Viral Marketing Initiatives

SOCIAL MEDIA MARKETING Marketing initiatives are the soul of a marketing plan~A marketing plan must have thoughtful planned out initiatives with engaging content to be effective in promoting your business products or services.  It is not only crucial to ensure that your initiatives are engaging, you must also develop a plan to execute these initiatives.Continue reading “Viral Marketing Initiatives”

DIFFERENTIATION

Let’s talk about two social media fashion successes~ Fashion Nova and Asos.  Just mentioning the top social media channels, combined they have over 1.1 million Twitter followers, 9 million Facebook followers, and 28.4 million Instagram followers.  These two online fashion apparel companies have a massive social media presence and have gained much success from theirContinue reading “DIFFERENTIATION”

Where communities came together Orkut.com, created by Google’s engineer, Orkut Büyükkökten, was a social networking site, where communities came together to network, meet new friends, to date and even a little friendly competition amongst the users on how sexy, cool or trustworthy one another is.  Orkut launched in 2004 and was very popular amongst theContinue reading

The Success of Weixin

~Know Your Audience~ As social media practitioners, our campaign design should be based on an audience analysis. An audience analysis allows brands to gain a deeper understanding of the current and potential customer experience, and brand perception. Before a company begins to draft an effective social media campaign, it would be wise to first getContinue reading “The Success of Weixin”

Social Media and Breast Cancer Awareness

October – Breast cancer awareness month.  This is the month that we raise awareness about this horrible disease that has taken so many of our loved ones, providing education on breast cancer symptoms and treatment – EARLY DETECTION, recognized symptom of breast cancer is the key for greater survival rates. Social Media efforts to bring awarenessContinue reading “Social Media and Breast Cancer Awareness”

Convenience in affordable eyeware. WARBY PARKER

Offering designer eyeware at an affordable price, Warby Parker, has mastered this by learning the behaviors of its customers and capaturing their loyalty.   Like many professionals with families, I’m super busy with work, family and school – convenience in my everyday tasks is a must!  Shopping online is no longer just for purchasing  clothingContinue reading “Convenience in affordable eyeware. WARBY PARKER”

Introduce Yourself (Example Post)

This is an example post, originally published as part of Blogging University. Enroll in one of our ten programs, and start your blog right. You’re going to publish a post today. Don’t worry about how your blog looks. Don’t worry if you haven’t given it a name yet, or you’re feeling overwhelmed. Just click theContinue reading “Introduce Yourself (Example Post)”

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